Startup founder Gabriela Constantinescu created a company that creates gamified experiences, discusses how her company pivoted during the pandemic and his process of creating games for clients. The entrepreneur's company started off creating physical board games that people would play together in an office, but when the pandemic hit, they had to pivot their business model. They tried several business models, including creating a card game that would teach people how to become zero waste and a design thinking game, but none of these ideas were successful.
In October 2020, Gabriela came up with the idea of Chambr, a digital onboarding game for new employees. The company adapted game mechanics from a previous project for KPMG's onboarding process, and after several iterations and testing, they created Chamber. The entrepreneur explains that the game was tested with 200 learning and development managers and another 100 learning and development professionals to integrate feedback and improve the user experience.
The podcast host also asks how the entrepreneur landed clients like Telecom and UiPath, and the entrepreneur explains that they built a portfolio and became known for their particular skill of gamifying processes, which not many people were doing in Romania. With UiPath, the company reached out to them because they knew they were creating board games, and with Telecom, the entrepreneur believes they approached them because they needed training and had heard they were gamifying processes.
This podcast episode is particularly relevant for entrepreneurs who are looking to pivot their business model or develop a new skillset. The entrepreneur explains how they froze for about a month when their contracts got canceled, but then they analyzed their skillset and the area of products they could offer. They then decided to pivot and become a tech startup, which allowed them to become scalable. The entrepreneur's journey demonstrates that pivoting can be challenging but necessary for survival, and it is essential to test and iterate ideas to develop a successful product.
Additionally, the podcast episode highlights the importance of building a portfolio and becoming known for a particular skillset to attract clients. For the entrepreneur, their skillset was gamifying processes, and their portfolio of successful projects caught the attention of clients like UiPath and Telecom. For entrepreneurs, it is crucial to identify their unique skillset and build a portfolio to showcase their abilities.
In conclusion, this podcast episode provides valuable insights for entrepreneurs who are looking to pivot their business model, develop a new skillset, or build a portfolio of successful projects. The entrepreneur's journey demonstrates that pivoting can be challenging but necessary for survival, and it is essential to test and iterate ideas to develop a successful product. Building a portfolio of successful projects and becoming known for a particular skillset is also crucial to attract clients.
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